SELLER SERVICES
Your signed listing agreement with myself and my team, the Nancy Johnson Group will engage my company to market your home and confidentially represent your interests in negotiating the successful sale of your home.
Pre-Listing
• Discuss your goals, needs and wants as a seller.
• Prepare a competitive market analysis (CMA) of comparable sold properties to help in determining the value of your home to generate the maximum profit.
• Discuss the similarities and differences of your home and the ones on the CMA.
• Discuss which repairs and decluttering/organizing is needed for your home prior to putting it on the market.
• Refer vendors to you, as needed, to help with repairs/cleaning around the home.
• Discuss staging needs to improve the aesthetic/appearance, if needed. Our staging comes at no additional cost to you.
• Review/explain the listing paperwork, including the Seller’s Disclosure Statement to you.
Listing
• Schedule a photo shoot with professional photographers, and if possible, invite realtors from all over Dallas to preview the home as a “coming soon” listing. I will meet the photographer to guide him in taking
optimal photos.
• Network with Dave Perry-Miller Real Estate associates, as well as other brokers to spread the word about your home.
• Assist you by answering any questions
• Help you complete all the paperwork to ensure a smooth transaction
• Utilize social media (Instagram, Facebook, Twitter) to feature your home as a new listing.
• Market your home on third party websites (Zillow, Trulia, Redfin, Realtor, Dave Perry-Miller, Nancy Johnson Group)
• The first week on market, your home will be held open on realtor tour, as well as an open house.
• Communicate and discuss feedback, both positive and negative, from other agents showing your home to prospective buyers.
“I found her to be very helpful in guiding me through the process; honest and reliable. She made the whole stressful process actually fun!” – Jeri G.
Offers/contracts
When a written offer is received, negotiated hopefully and accepted by you, it will be submitted to the title company, along with the buyer’s earnest money. You will also receive an option fee from the buyer for an “option” period, which is the period of time the buyer has the right to inspect the property, as well as bring in other contractors for repair/renovation quotes as they see fit.
My job is to:
• Present all offers received and provide professional assistance/guidance on your options.
• Explain the contract and all addenda, and strategize in detail the negotiation process.
• After a contract has executed, the buyers will likely order an inspection. I will review with you any concerns the buyers may have from the results of the inspection.
• We will negotiate the requested repairs, and/or the financial considerations with the buyer’s agent based on the inspection results.
• If all parties agree to repairs and/or a financial consideration in lieu of repairs, an amendment will be signed and the home will move to the pending status.
During the pending period, an independent appraisal will be completed on the home. This can also be the period of time where the buyer is securing their financing for the purchase.